
Trade fairs and sales presentations
Show large products, such as machines, vehicles and houses, in real size on a phone or tablet, with no transport or set-up.
Example: Končar's 75-metre train
Customers build the product on your website themselves: dimensions, materials, colours and modules. They see it in 3D right away, and with one tap they place it at home in real size. No app needed.
For manufacturers of furniture, fireplaces, bathrooms, prefab houses and anyone selling a product in many variants.

Change the colour or material, then tap Start AR: the product appears in your room in real size. On a computer, scan the QR code with your phone.
Pick the colour of the dome and legs, then place the fireplace in your living room.
Open full screen ↗AR works in Safari on iPhone and in Chrome on Android.
Frame, weave and upholstery: hundreds of material combinations in one configurator.
Open full screen ↗AR works in Safari on iPhone and in Chrome on Android.
Five colours and AR: see how it looks in your kitchen.
Open full screen ↗AR works in Safari on iPhone and in Chrome on Android.
A selection of projects for manufacturers and brands.

Online configurator with WebAR on the manufacturer's website: 24 products and 326 materials. Customers choose the frame, weave and upholstery, then place the chair in their own space.
Configurator on tecta.de ↗
“Build your own fireplace” configurator: model and colour of the dome, legs, bowl and burner, with the price of the chosen version and AR.
Configurator on lefeufires.com ↗
3D configurator with a quote request: type, size, foundation, colour, sticker and extras. The product can also be viewed in AR at real size.
AR demo ↗
Glove configurator connected to the webshop: customers colour every part of the glove, add a logo and order straight away.
Pride configurator ↗
Organko composters in 3D and AR, in every colour. For Skaza we also built a virtual WebAR office and shop.
AR demo ↗
A 75-metre electric train in WebAR: the whole train at real size, e.g. on a platform, on a phone or tablet.
3D model of a drone in WebAR: the aircraft in real size, on a phone or tablet.
🏆 MIXX 2024Seven animated characters from Konzum's campaign in WebAR: a QR code opens the character, and one tap places it in the room.
MIXX Awards Croatia 2024 · Best Tech & Innovation
About the project ↗Send us CAD files or technical drawings. If you don't have them, we build the model from photos and measurements. The model is light enough for the web and looks like the real product.
Together we list what customers can choose: dimensions, materials, colours, modules and extras, and what goes with what.
The simplest way is an iframe: one block of code on the product page, on any website. It can go deeper too, connected to the cart or an enquiry form.
The configurator shows the price of the chosen version or sends you an enquiry with the exact configuration, whichever suits you.
The configurator runs on our server, with the first year of maintenance included in the build, or we hand it over to your server or webshop.
A configurator embedded as an iframe keeps working when you change or upgrade your webshop. For deeper integration, with the cart or an enquiry form, we agree up front who maintains that connection.
No. The configurator and AR run in the browser: Safari on iPhone, Chrome on Android and any browser on a computer.
Usually as an iframe on the product page, which works with any webshop. If you want the selection to go into the cart or an enquiry form, we agree the integration with your developer or platform.
No. It can run on our server, with the first year of maintenance included in the build and an annual package after that. It can also run on your server or in your webshop: then we hand it over and no annual maintenance is needed.
We add new colours, materials and products to the existing configurator. Small changes are quick, while new products and features are built separately by agreement.
CAD files or technical drawings, a list of materials and colours with photos or samples, and the rules for what goes with what. If you're missing any of it, we help you put it together.

Show large products, such as machines, vehicles and houses, in real size on a phone or tablet, with no transport or set-up.
Example: Končar's 75-metre train

Interactive 3D applications for learning, step by step, how to assemble or operate a device.
Example: the flight simulator in the Dronovi STEM app

A QR code on packaging, a poster or in a catalogue opens a 3D character or product in the customer's space.
Example: Zvjerići for Konzum, MIXX 2024 award
A link to the product and a few sentences about what customers choose are enough. We'll get back to you with a proposal and a quote.
Otokar Crnalić, founder
otokar@divisionxr.com · +385 91 886 4391